Cleanthes :: essays research papers

Cleanthes is attempting to contend, utilizing the relationship of the Watch and the Watchmaker, that a canny architect must be expected for the reason uncovering watch, so an astute Grand Designer might be induced in clarifying the reason uncovering world. The two items, the world and watch, uncover a multifaceted and positive structure; in this manner, each must have its own shrewd originator. Additionally, on the grounds that the universe resembles a watch, we can derive it has a smart originator by the way that it might be end up being mechanical through numerical ideas. In a watch a few sections are assembled for a reason. The parts are together in a specific development, so there must be explanations behind its arrangement, parting with its reason for presence. Given that the watch has a reason, this conspicuous structure would constrain one to close the watch probably had a creator. Flawlessness, similar to that in a watch, needs a maker in light of the fact that the occurrence or possibility of being made without a maker is profoundly far-fetched. The conviction that a watchmaker will consistently exists, regardless of whether the individual does or know a watchmaker or has seen a watch made, no other clarification of a watch’s presence could be possible or intelligent without accepting that there was previously a watchmaker. Regardless of whether the contraption works or not will be not the center; the emphasis is on whether an arrangement has been made for the instrument to uncover that a structure was expected. In complex machines, absent or unfamiliar parts are bound to emerge; yet, such turmoil would no uncertainty intrigue an individual more regarding the articles reason. Despite the fact that now and again, a section may appear to be futile, the individual would proceed to address and marvel what reason that part serves. Nobody can imagine how the watch was gathered along with sheer karma; in this way, a wise originator exists. The watch is unquestionably not made by the standard of request and it isn't conceivable to state or feel that the watch was not imagined. Configuration can't exist without the planner. Each appearance of structure, which exists in the watch, exists underway of nature. While the world is undeniably more mind boggling than a shortsighted instrument, similar to a watch, it is the same when thought about at the base levels, particularly when seeing that both are so mechanical, demonstrating components of request. Hume sets out the contention from configuration to demonstrate that the universe resembles a watch. Cleanthes :: papers research papers Cleanthes is attempting to contend, utilizing the relationship of the Watch and the Watchmaker, that a canny originator must be accepted for the reason uncovering watch, so an insightful Grand Designer might be derived in clarifying the reason uncovering world. The two items, the world and watch, uncover a many-sided and positive plan; consequently, each must have its own insightful originator. Additionally, in light of the fact that the universe resembles a watch, we can derive it has a savvy fashioner by the way that it might be end up being mechanical through scientific ideas. In a watch a few sections are assembled for a reason. The parts are together in a specific arrangement, so there must be purposes behind its situation, parting with its reason for presence. Given that the watch has a reason, this conspicuous structure would constrain one to finish up the watch more likely than not had a producer. Flawlessness, similar to that in a watch, needs a maker on the grounds that the fortuitous event or possibility of being made without a maker is profoundly improbable. The conviction that a watchmaker will consistently exists, regardless of whether the individual does or know a watchmaker or has seen a watch made, no other clarification of a watch’s presence could be doable or intelligent without accepting that there was at one time a watchmaker. Regardless of whether the contraption works or not will be not the center; the attention is on whether an arrangement has been made for the instrument to uncover that a plan was planned. In extremely complex machines, absent or unfamiliar parts are bound to emerge; yet, such confusion would no uncertainty intrigue an individual more concerning the articles reason. In spite of the fact that now and again, a section may appear to be futile, the individual would proceed to address and miracle what reason that part serves. Nobody can imagine how the watch was collected along with sheer karma; in this way, a smart architect exists. The watch is certainly not made by the guideline of request and it isn't trustworthy to state or believe that the watch was not designed. Configuration can't exist without the architect. Each appearance of plan, which exists in the watch, exists underway of nature. While the world is unquestionably more mind boggling than a shortsighted instrument, similar to a watch, it is the same when looked at the base levels, particularly when seeing that both are so mechanical, indicating components of request. Hume sets out the contention from configuration to demonstrate that the universe resembles a watch.

Triage by scott anderson essays

Triage by scott anderson papers The epic, Triage, by Scott Anderson, accounts war photojournalist Mark Walsh's encounters as he battles through the hardships of his occupation and the difficulties of day by day life. By consolidating topics, for example, blame, pardoning, the nature of present day war, and feeling of having a place, Anderson can connect characters and make complex equal stories while keeping up an engaging plot. At the point when Mark is hit by a mounted guns shell in Kurdistan his reality is flipped around. He endures however his closest companion Colin doesn't. Colins last wish is to be reclaimed to New York, yet in terrible new development, Mark winds up leaving Colin for dead to help his own endurance. He is taken to the Harir Cave, where Ahmet Talzani, the specialist at the emergency clinic, rehearses Triage, where your destiny is chosen by an arrangement of plastic, shading coded labels. His framework was basic, in the event that you got a red tag, at that point you would be dealt with, a yellow, and be disregarded, however a blue implied passing. Talzani realizes he has no opportunity to choose wether an individual can be relieved or not, there are excesses of harmed coming in the outcome of war. OK accept that occasionally I am so drained, or the cavern is so dim, I am not even certain about the hues I give them? My little labels are for them, since they have to accept there is a fra mework. For me I realize it is all destiny. It is from him that we find out about the idea of present day war. There is no example to who lives and who passes on in war... In war, individuals pass on the grounds that they do. Current war is more about capability than labor. Gone are where scenes were loaded up with troopers assaulting each other in the majority. This is supplanted with mounted guns, tanks, helicopters, and warrior planes. Talzani has a feeling of having a place, as he says: Homeland. It doesnt matter what you do or what you accept, you never get away from the country. They discuss through and through freedom however we are for the most part homing pigeons ... <!

Use the optional essay to your advantage COLUMBIA UNIVERSITY - SIPA Admissions Blog

Use the optional essay to your advantage COLUMBIA UNIVERSITY - SIPA Admissions Blog Application deadlines are here, and the Office of Admissions and Financial Aid has been getting a lot of calls and emails lately. We’re glad you’re reaching out to us with your questions. I’m choosing to tell y’all about something that has NOT been asked about, which is the optional essay. [Before you get too far:  You are not required to write this! If youve said all you need to say about yourself as a candidate and you dont have it in you to write more, thats totally understandable! The optional essay is truly, Optional. And don’t feel guilty about being relieved that you don’t have to read the rest of this post.] So why answer a question that hasn’t been asked? Because I think it’ll give some of you an advantage in your application. This is what the optional essay is in the application for: An opportunity to discuss something you weren’t able to address elsewhere; OR, an opportunity for you to explain a situation that needs more detail. SIPA does not have an ideal model of an applicant. Our candidates come from more than 100 countries around the world, with a variety of undergraduate and graduate studies, career backgrounds, expertises, and aspirations. We value this diversity immensely because these differences enrich the class experience for everybody. Instead, what the Admissions Committee looks for falls into the broad categories of: relevant professional experience; proven academic ability; quantitative coursework; and a passion for public policy and International Affairs. Because there is no One Ideal Applicant, the admissions process is holistic â€" meaning, the Admissions Committee takes the whole of your application into account. We are looking at the gestalt of your application, if you will. This is where the optional essay and knowing what the Admissions Committee is looking for comes in.  Use the optional essay to explain any discrepancies or unique situations that you weren’t able to address anywhere else in the application. Is there something that you want to tell the Admissions Committee because it will add to you as a whole? Tell us why you’d be a stellar policy candidate despite your previous studies being in something unrelated. Tell us why you’d come out on top of the core economics courses at SIPA despite the quantitative grades on your transcript not reflecting that. Tell us what unique perspective you can add to the classroom, even though you have an employment gap due to family reasons. Life happens. The Admissions Committee are people too. Theyre understanding and respectful. But sometimes there is nothing for them to take into account as a whole, if you are the only one who can provide the information and dont do it. Because each applicant is so different, we cant possibly tell you what specific topic were looking for. I will just say: The optional essay is NOT another personal statement, or a place to rehash something already explained in your application. Perhaps it’s just a few paragraphs that can’t all “flow” together, and that is fine. Maybe your optional essay is just one sentence â€" we appreciate brevity. Remember, the optional essay is not meant to trip you up, nor is it a ~secret admissions test~. It is simply an opportunity for you to address your situation(s) to the Admissions Committee that you weren’t able to in other parts of the application. For another perspective, here is an overview of the Optional Essay from a student who went through the application process. Wishing you all the best of luck!

Understanding Shakespeares Seven Ages of Man

The poem The Seven Ages of Man is a part of the play As You Like It, where Jacques makes a dramatic speech in the presence of the Duke in Act II, Scene VII. Through the voice of Jacques, Shakespeare sends out a profound message about life and our role in it. Shakespeares Seven Ages of Man All the worlds a stage,And all the men and women merely players,They have their exits and entrances,And one man in his time plays many parts,His acts being seven ages. At first the infant,Mewling and puking in the nurses arms.Then, the whining schoolboy with his satchelAnd shining morning face, creeping like snailUnwillingly  to school. And then the lover,Sighing like furnace, with a woeful balladMade to his mistress eyebrow. Then a soldier,Full of strange oaths, and bearded like the pard,Jealous in honour, sudden, and quick in quarrel,Seeking the bubble reputationEven in the cannons mouth. And then the justiceIn fair round belly, with good capon lind,With eyes severe, and beard of formal cut,Full of wise saws, and modern instances,And so he plays his part. The sixth age shiftsInto the lean and slipperd pantaloon,With spectacles on nose, and pouch on side,His youthful hose well savd, a world too wide,For his shrunk shank, and his big manly voice,Turning again towards childish trebl e, pipesAnd whistles in his sound. Last scene of all,That ends this strange eventful history,Is second childishness and mere oblivion,Sans teeth, sans eyes, sans taste, sans everything. In this drama of life, each one of us plays seven distinct roles. This, the author says, is the Seven Ages of Man. These seven roles begin at birth and end with death. Stage 1: Infancy Birthmarks the entry of man in the first stage of life. An infant in the caretakers arms is just a helpless child learning to survive. Babies communicate with us through their cries. Having been nourished in the womb of the mother, the baby learns to accept breast milk as its first food. Vomiting is common among all babies. Once a baby is breastfed, you need to burp the baby. In the process, babies throw up some milk. Since babies do nothing most of the day, other than crying and spitting up after feeding, Shakespeare says that the first stage of life is marked by these two activities. Babies have been perceived as cute since the beginning of time. They feed and spit up, and between these two activities, they also cry. A lot. Young parents know the drill even before they become parents. While babies continue to be puking and mewling little adorable beings, the difference between then and now is that raising babies is a concerted effort between the parents. Stage 2: Schoolboy At this stage of life, the child is introduced to the world of discipline, order, and routine. The carefree days of infancy are over, and schooling brings about a regimen in the life of a child. Naturally, the child takes to whining and complaining about the forced routine. The concept of schooling has seen a great change since the time of Shakespeare. In Shakespeares time, school was a forced practice usually overseen by the church. Depending on the status of the parents, a child went to either a grammar school or a monastic school. School  began at sunrise and lasted the whole day. Punishments were common, and often harsh.   Modern schools are quite unlike their ancient counterparts. While some kids still whine and complain about going to school, many actually love school because of the play while you learn approach to schooling. Modern day schools have taken a holistic approach to education. Children are taught through role plays, visual presentations, demonstrations, and games. Homeschooling is another option that most parents prefer to formal schooling. Also, with the abundance of online resources, modern education has extended the boundaries of learning. Stage 3:  Teenager Teenagers in the medieval times were accustomed to social etiquettes of wooing a lady. The teenager during Shakespeares time pined for his lover, wrote elaborate verses of love ballads, and mooned over his object of desire. Romeo and Juliet  is an icon of romance during the period of Shakespeares. Love was sensual, deep, romantic, and full of grace and beauty. Compare this love to the teen love of today. The modern age teen is technically savvy, well-informed, and romantically astute. They dont express their love in amorous love letters. Who does that in the age of texting and social media? Relationships are not as elaborate, or romantic as they were for the medieval teenager. The youth of today is far more individual-centric and independent than those in Shakespeares time. Back in those days, relationships were nurtured towards matrimony. Nowadays, marriage is not necessarily the goal of every romantic affiliation, there is more sexual expression and less adherence to social structures such as monogamy. However, despite all these differences, the teenager of today is as angsty as the teenager of the medieval time. They have to deal with unrequited love, heartbreak, and depression just as those in ancient times. Stage 4: Youth The next stage Shakespeare talks about in the poem is that of a young soldier. In old England, young men were trained for combat. The young soldier developed an attitude of brash courage, raw passion mixed with the impetuous temper that is characterized by unwarranted rebellion. The youth of today have the same zeal and energy for rebellion. They are far more expressive, vocal, and assertive about their rights. Though the youth of today would not necessarily be enlisted for service in the army, they have enough avenues to form social groups to fight for a political or social cause. With social media platforms and the global reach of mass media, the young can reach their voice to the far corners of the world. A widespread reaction is almost instantaneous because of the global reach and effectiveness of propaganda.   Stage 5: Middle Age The middle age has hardly changed over the centuries. Middle age is the time when men and women settle down, and kids, family, and career take precedence over personal indulgences. Age brings wisdom and a sense of peaceful acceptance of realities of life. Idealistic values get pushed behind, while practical considerations become important. While the middle-aged man (and woman) of today have more options to further personal or professional interests, perhaps the medieval middle-aged man had fewer such options, and, not surprisingly, even less so the medieval woman. Stage 6: Old Age In medieval times, life expectancy hovered around 40, and a man of 50 would consider himself lucky to be alive. Depending on the social or economic class of the person, old age could be harsh or at best, ambivalent. Though the old were respected for their wisdom and experience, most old people suffered due to neglect and degeneration of physical and mental faculties. Those who were oriented towards religious pursuits fared better than the household man. Today, life is alive and vibrant for a 40-year-old. Many senior aged people (starting in their 70s) in the modern era are still actively involved in social activities, secondary occupations, or hobbies. Also, there are good retirement plans and financial devices available to make old age comfortable. It is not so uncommon for a healthy and young-at-heart senior citizen to go on a trip around the world, enjoy gardening or golf, or even continue to work or pursue higher education if they so desire. Stage 7: Extreme Old Age What Shakespeare talks about in this stage of man is an extreme form of aging, where the person is no longer able to perform basic tasks such as bathing, eating, and going to the toilet. Physical frailty and incapacity no longer allow them the freedom to live unassisted. During Shakespeares time, it was quite okay to treat old people as senile. In fact, in the Elizabethan era, where slavery and discrimination against women were highly prevalent, ageism  was hardly considered a problem. Old people were treated as little children, and as Shakespeare describes this stage as a second childhood, it was socially acceptable to treat the old with disdain. Todays modern society is more humane and sensitive to seniors. Though ageism still exists and is prevalent in many spheres, with growing awareness, seniors sans teeth, sans eyes, and sans taste still live with the dignity that ought to be afforded to the elderly.

Symptoms And Treatments Of Schizophrenia - 1512 Words

Schizophrenia is a truly peculiar ailment, not only due to the nature of its symptoms, but also the vast range of interpretations it has been subject to over the ages. It has been attributed to terms such as â€Å"madness† or â€Å"possession†, and even mislabeled by those who have not taken the time to conduct in-depth research concerning its origins or agents of causation. This general misunderstanding of the disease has led to many controversies concerning the treatments and care given to those afflicted. I believe that even with the present advances in medicine and psychological awareness, the true definite causes and most effective treatments for schizophrenia are far from being discovered, mainly due to the constant generalization of symptoms among psychological disorders attributed to the society’s high demand for some form of treatment (no matter how minor the effect is), as well as the desire of drug companies to allocate revenue from the sale of pharmac euticals. In spite of this, there is still the potential for a cure to be discovered in the far future, due to biogenetic research currently being conducted in order to better understand this disease. History of Schizophrenia Arrival of the notion Schizophrenia has been observed and studied since the 1800’s. It was originally categorized as a type of dementia by Dr. Emil Kraepelin, who believed that mental illnesses were â€Å"natural disease entities† (Maatz, Hoff Angst, 2015, p. 44). Kraepelin’s work inspired Bleuler, a SwissShow MoreRelatedSymptoms And Treatment Of Schizophrenia Essay937 Words   |  4 PagesIntroduction Per MentalHelp.net, schizophrenia is rare with approximately one-percent of the worldwide population and 1.2 percent of the population of the United States suffering from the disease as of 2009. Accurate statistics are difficult to obtain because many sufferers do not seek help. Symptoms typically – but not always – present in teen years with different peak times for females and males. Females have two peak times of vulnerability – mid- to late twenties and again around 40 – whereasRead MoreSymptoms And Treatment Of Schizophrenia1108 Words   |  5 PagesSchizophrenia What is schizophrenia? Schizophrenia is a psychiatric disorder characterized by hallucinations, delusions, disorganized thought, cognitive impairment, and mood symptoms. Hallucinations may include hearing voices (auditory hallucinations) or seeing people (visual hallucinations) that are not actually present. Patient also often have â€Å"negative† findings such as decreased energy, flat affect, and a lack of interest. These symptoms must typically be present for at least 6 months andRead MoreSymptoms And Treatment Of Schizophrenia1060 Words   |  5 PagesIntroduction Schizophrenia is a well-known emotional and mental disorder that causes hallucinations, and paranoid and delusional behaviour (Hoffer, 2004). In contrast to many other diseases, schizophrenia is mostly due to genetics and influenced by the environment. People who suffer from this disorder usually cannot differentiate from the imaginative world from the real one. Schizophrenia is often a result of stress and develops gradually (DeLisi, 2011). It is therefore, essential to start earlyRead MoreSymptoms And Treatment Of Schizophrenia1238 Words   |  5 Pagesdiagnosed with them. Although there are many neurological diseases, schizophrenia is one of them. Schizophrenia is one of the more known disorders in the psychological world. Throughout this paper the following questions are answered: what is schizophrenia, what are the causes of schizophrenia, what are some of the types of schizophrenia, and what are the treatment options for those who are diagnosed with schizophrenia? Schizophrenia is a disabling disorder and is chronic and severe to those thatRead MoreSymptoms And Treatments Of Schizophrenia1205 Words   |  5 PagesSchizophrenia Roughly 2.5 Million Americans have been diagnosed with a chronical brain disorder known as Schizophrenia. Most people believe schizophrenia causes people to have split personalities, but that’s not the case. The illness called Schizophrenia causes a person to hallucinate, hear voices that others can’t hear, make people believe that they are being watched, and the belief somebody is out to harm them. (Mental Health America 2015) In this paper I will write about the prevalence, whatRead MoreSymptoms And Treatment Of Schizophrenia1011 Words   |  5 PagesSchizophrenia is a mental disorder that consists of hallucinations, delusions, disorganized speech and thought. â€Å"Schizo† if Greek for Split while â€Å"phrene† means mind; schizophrenia literally translates to split mind (Burton, 2012). Why is schizophrenia considered to be split minded? According to Khouzam, 2012 split mind is used to describe the disruption within the thought process Schizophrenia i s a mental disorder that has subcategories that include paranoia, catatonia, disorganized, residual andRead MoreSymptoms, And Treatment Of Schizophrenia1413 Words   |  6 PagesOverview, Symptoms, and Treatment for Schizophrenia Schizophrenia is a mental disorder that is affecting people’s lives every day. There isn’t a cure for this disorder and it is lifelong. Schizophrenia can affect a person’s thoughts, emotions, and actions. People with this disorder can have a hard time figuring out what is real and what isn’t real. A common side effect to schizophrenia is hallucinations and delusions. Another common side effect is social withdrawal, which means that they avoid socialRead MoreSymptoms And Treatment Of Schizophrenia843 Words   |  4 PagesPeople who suffered from schizophrenia were once mistaken to be â€Å"dangerous† and untreatable. For this reason, they were often institutionalized and removed from society (DiRocco). The causes of this mental psychotic disorder has been much more understood over the past decade resulting in the possibility for people with schizophrenia to live more average lives. Development of treatments, such as medication and various forms of psychotherapies, have been effective in treating symptoms and common comorbidRead MoreSymptoms And Treatment Of Schizophrenia1058 Words   |  5 PagesSchizophrenia is defined as â€Å"a brain disorder that affects the way a person behaves, thinks, and sees the world.†(Melinda Smith, Jeanne Segal). Schizophrenia is treatable but incurable, and is present in one percent of the general population. Some people with schizophrenia can function normally without the help of medicines, while others must rely on medications. The disorder can also get so severe that an individual may need to be hospitalized or worse. The measures needed to treat schizophreniaRead MoreSymptoms And Treatment Of Schizophrenia1545 Words   |  7 PagesSchizophrenia, according to the Diagnostic and Statistical Manual of Mental Disorders (DSM), is a psychotic disorder that is characterized by delusions, hallucinations, disorganized speech and behaviour, and other symptoms that cause social or occupati onal dysfunction (American Psychiatric Association [APA], 2013). The symptoms of schizophrenia invade every aspect of a person: the way someone thinks, feels, and behaves; which implicates their interpersonal and working relationships. Individuals suffering

Cause and Effect Essay Topics about Animals at a Glance

Cause and Effect Essay Topics about Animals at a Glance Introducing Cause and Effect Essay Topics about Animals In case you're indecisive to pay a person to compose your essay, explore other facets of our websites or contact our support team for any extra guidelines. After you know what kind of essay you're going to write in class, we can share samples so that you may see what you'll need to write. In the event that you were assigned a particular topic or you picked it all on your own, looking through samples will be advisable. There are lots of unique topics that you may choose to write about when it regards academic writing at college level. What to Expect From Cause and Effect Essay Topics about Animals? If you must compose a cause and effect essay on animals, then there's a wide range of unique approaches that you can take. There has to be a crystal clear relationship between the effects and the reasons for the topic you decide on. While describing a health problem such as some sort of disease, it's possible to include a number of consequences. There are several harmful and dangerous effects related to smoking. Smoking has turned into a trend in the present world, though people know how harmful it is. Folks begin to smoke to become new experience and to locate a way to cut back stresses and feel relaxed. Students should look closely at the way things relate to one another. Animals fight with one another on sharing their favourite feed. The Basic Facts of Cause and Effect Essay Topics about Animals Most importantly, all kinds of essay writing demands the writer to experience the essay few times before finalizing the content to make certain it is readable and concise. You're able to choose a topic from the list according to the requirement of your course and begin writing your essay hook and the remaining portion of the essay easily. Your essay should prove your thesis statement. Although writing an MBA essay is much like writing any diff erent type of essay in addition, there are difference that you have to know about to be able to compose a wonderful paper. Writing a great essay about cause and effect is simpler than it might seem. The cause and effect essay outline is likely to serve you as a guide for the remainder of the paper. More often you'll have to select your own cause and effect essay topic. Cause and effect essay topics are thought to be a simple staff, but they ought to be catchy. Cause and effect is a typical way of organizing and discussing ideas. The body section will subsequently go into far greater detail, examining all the various aspects concerning the cause and effect of the issue which you're discussing. As a result, if you should take a look at mammals, then you would take a look at how reproduction occurs, in addition to various details regarding the gestation period, followed by the authentic act of birth itself. Whispered Cause and Effect Essay Topics about Animals Secrets Once more, based on the content you've got to provide, the essay needs to be organized to suit your information efficiently and neatl y. Based on the content of your blog, it's possible to even use a few of the topics listed above. If you're looking for a specific topic that changes its meaning through time, make certain that essays on the site are up-to-date. Whenever your topic is associated with the subject of the essay sample, have a look at the reference list. Cause and Effect Essay Topics about Animals Explained The cause and effect essay mainly has the discussion about the reason for the occurrence of a specific thing in addition to the impact of occurrence of the exact same. A cause and effect essay is the kind of paper that the writer is using to analyze the causes and effects of a certain action or event. A cause is the thing that makes something happen, and a result is what the results are on account of the cause. It's also essential to note that the cause is usually written before the result is, but there are rare cases once the effect is going to be written first. There is just one cause, but there are lots of effects. There are various sorts of effects and causes that you could take under consideration. You may not wind up using all the causes and effects listed in your chart. In addition, there are less important ones that are known as the contributory results and causes. Cause and effect essay have many sub-types. Before you commence working on cause and effect essay outline the very first thing you have to do is to select a winning topic. 1 moment in past you want to revisit. One particular recent moment of bliss that you've experienced.

Computer Graphics and Interactive Techniques †MyAssignmenthelp.com

Question: Discuss about the Computer Graphics and Interactive Techniques. Answer: Introduction The purpose of this report is to prepare an effective business marketing plan for the Everysight Raptor Augmented Reality (AR) Glasses, which is one of the newly introduced technological gadget dependent upon the principles of virtual reality. Report will highlight upon the Features which are associated with the new technological gadget along with its importance that the user can enjoy. It is important to mention that Augmented reality glass, currently do not have huge popularity compared to many other technological gadgets, as less number of people are aware of its presence and features that are associated with the device. The marketing plan will help to increase Awareness of the technological lover by providing detailed information related to the AR glass. The current marketing plan will conduct the SWOT analysis, along with examining the competitive environment of the product. It is important to fix upon the marketing and financial objectives, which will be reflected upon the marketing plan. Special focus will be given up on the digital communication, which will be a part of the promotional campaign for the newly launched product. The report will end by providing the technique of marketing control process, which is necessary for monitoring the overall business performance of the Augmented reality glass. Deciding among the steps in the marketing plan is an important part of the sales procedure of Everysight Raptor AR Glasses. As mentioned by Manorek et al., (2016), in the primary step it is necessary to provide detailed description of the product along with its features and advantages. This is the primary step due to the fact that the detail information of the product will have the target customer groups to understand its significance and importance in the daily life. This is an important step in making the marketing plan as it is in the process of product and brand identification. The following step it is important for the company to decide upon the target audience. Due to the fact that this type of gadget is yet to gain popularity, currently the target customer for the marketing plan will be limited to small group, which will include only high gadget freaks individuals mainly belonging to the recharge section of the society. The following path the company will have to decide upon t he steps of implementing and executing the marketing plan and gain competitive advantage in the respective domain (Paik Zhu, 2013). Special promotional event will be held by Everysight Raptor Company, which can help them to highlight upon the importance of AR glasses and its significance. It is also important to decide upon the overall budget of the marketing plan before implementing the same. Due to the fact that the target audience for the AR glasses is limited to a small group of audience, it will not be necessary for the company to invest huge amount in the marketing plan. Swot and Competitor Analysis The SWOT analysis tool is an essential part of the marketing planning, which helps an organisation to decide upon their internal strengths and weaknesses along with the threats and opportunities that exist in the market (Babin Zikmund, 2015). The major strength for the Everysight Raptor is due to the fact that they are able to provide high quality product and are able to incorporate the latest technological design, thereby incorporating smart features. The major strength of their Augmented reality glass is due to the fact that they are able to incorporate features of GPS, Bluetooth, Wi-Fi and many other forms of latest technology which can give them a competitive edge compared to other Rivals. The lower price of their product, compare to that of Samsung, Google or Apple, it is possible for Everysight Raptor to increase up on the range of customer and thereby enable them to increase the popularity of this new type of smart Technology. The major weakness for the company is due to the fact that less number of people are aware about the brand, that and the use of this Augmented reality glasses. Due to the low level of popularity of this product, it is always important for the company to provide extra effort to increase the level of awareness of the technology lovers. In spite of the fact that currently there is lower rate of popularity of the Augmented reality glass, it is expected to be one of the most popular products in the coming years. The consumer wearable products, which include fitness band and Augmented reality glass is believed to be one of the important for all fitness lover individual. The opportunity will also enhance due to the fact that fitness and sports have become an important part of the culture of most of the nations in the globe. It is also relevant to mention that between the year 2014 and 18 the market for wearable technological devices have increased to 78% (Giartosio Tregnaghi, 2013). This is expected to rise even more the coming years due to the fact that more people are growing the tendency of making use of the product, which can enable them to provide smart information in the form of virtual reality. The major threat for the company is due to the fact that it is highly challenging for them to gain competitive advantage and attract the customers, due to the presence of reputed brands such as Samsung, apple and Google. These large scale companies and effective marketing strategies which can be a major threat for Everysight Raptor and it can be a major challenge for them to seek the attention of the customers. There is also the threat from new entrants, which includes start up technological companies such as MJ Bale, who are providing same type of gadgets at much cheaper rate. It is relevant to mention that cheaper product will be more popular due to the fact that most of the people might not be willing to spend huge amount for a gadget which is currently not much popular within the technological market. There is also the threat from alternative products of augmented reality glasses which includes the Lenovo New Glass C200 and the Snaps Spectacle Glasses (Lanman et al., 2014). All these alternative devices of augmented reality glasses are some of the major competitors, who can capture a significant part of the market share of wearable technological devices. Marketing and Financial Objectives It is important for the company decide upon their financial and marketing objectives, which will be reflected upon their Marketing plan and the process of making financial budget. At the initial stage the financial and marketing objectives will be decided on a period of first 6 months. Following are the set of marketing objectives for Everysight Raptor Augmented Reality (AR) Glasses: To increase the level of awareness of customers and technological lover about the advantages of using Augmented reality glasses in everyday life. Highlight upon the smart new features of the new launch augmented reality glasses using effective Marketing Communication strategies and promotional campaigns. To capture at least 20% of the market share for wearable technological devices within the first 6 months. To make a profit of 2 million dollar within the first 6 months. Lower the price of the product for the first month after the launch period and then vary the price depending upon the response from the market. To make most use of the medium of digital marketing, this will help to lower the cost of promotional campaigns. Marketing strategy and Marketing Communication Plan The 4 P's of marketing mix tool will be used for implementing the business strategy, which will help the company to control certain parameters related to price and promotional techniques (Kim Lee, 2015). Product: It is important for the company to highlight upon the smart features of the product, which includes GPS enabled spectacles with 2GB of RAM. Advanced level of processor along with Wi-Fi and Bluetooth will also be enabled in the new glass. These smart new features will enable the user to project the physical environment into the virtual reality glass, which will have dedicated speaker, gyroscope, barometer, magnetometer and accelerometer. The product will also have a longer battery life compared to most of the rivals. This will ensure that user do not have to worry about frequently charging of the device (Denning et al., 2014). Price: Due to the fact that augmented reality glass is yet to gain popularity among the technological never, the price will be kept at premium level, which will help the company to make sufficient level of profit thereby ensuring sustainability for the future market, which can be help them to make use of the upcoming opportunity. It is also relevant to mention that due to shortage of supply, the company has to spend high-level in the manufacturing process. This will have direct impact on the pricing level of the product. Place: Everysight Raptor Augmented Reality (AR) Glasses will be launched all across the globe. The main area of purpose will be communities, which have a strong fascination towards maintaining a level of fitness and passion towards outdoor Sports. In most of the places the product will be available through both online and offline distribution channels. However, in the remote regions, the company will only have to depend upon online channels. Promotion: For promotional event company will be depend upon digital marketing channels, which will mainly depend upon the digital communication channels. This will include online technological blogs and social media websites. The company will publish dedicated blog for raising the level of awareness of the target customer about the significance of using augmented reality glass. Special dedicated pages will be designed in social media platforms, which will help them to form online communities to discuss and communicate about the importance of AR glasses. With the help of digital communication techniques, it will also be possible for the customers to reach out the company executives for issues related to after sales service. The product growth life cycle planning will be used as a part of the action program achieves the financial and marketing objectives of AR glasses of Everysight Raptor. In the initial phase, the product will be in the growth phase. In this stage, the company cannot expect to gain any profit due to the fact that most of the expenditure will be spent upon marketing activities. For the first three months, the product will be at its growth stage, where the company will have to face financial loss. However, for the next few months the product will be at its maturity stage and action program will be taken accordingly to maximize the profit level. During the growth phase, the company will offer some introductory offer, which will be Limited for the first month after the launch of the product (Silaban et al., 2014). During the maturity phase, the company will aim to maximize the channel of distribution, which will help them to increase the volume of sales. Implementation and Control of marketing Plan It is important for every business organisation to effective process of marketing control, which will help them to monitor the overall performance (Xie Liang, 2013). Following are the Major steps that are incorporated in the process of marketing control that will be implemented by Everysight Raptor. Collection of feedback and opinion from theexisting customers and other technological experts. Calculation of the total profit that is earned from the sales of augmented reality glasses. Measurement of the response and information that are collected as primary sources from the consumer markets. Comparing the record of sales with that of others Augmented reality glasses that exist in the market. Fixing upon a performance standard, this will be followed. Conclusion In the concluding note it can be said that the existing marketing plan that are resented forEverysight Raptor Augmented Reality (AR) Glasses will aim to increase the market popularity of the product. It is important for the company to evaluate the internal strengths and weaknesses, which will ultimately help them to exploit the opportunities that exist in the respective market. 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